Ninja Forms
WordPress form builder – drag-and-drop, genuinely free core, 28+ fields, and add-ons you buy individually as needed
| What is it | WordPress form builder – drag-and-drop, genuinely free core, 28+ fields, and add-ons you buy individually as needed |
|---|---|
| Pricing | Freemium |
| Free tier | Yes |
| Platform | Web Application |
| API | Yes |
| Works with | Make, Zapier |
| Best for | building contact forms, creating payment and donation forms |
| Domain registered | 2011 |
Data updated Aug. 1, 2026
What does Ninja Forms do?
Ninja Forms is a WordPress plugin for building forms. You drag and drop fields onto a canvas, configure them, and publish the form anywhere on your site. The core plugin is free and actually useful out of the box – over 28 field types, data calculations, unlimited email notifications, anti-spam protection, and GDPR tools are all included at no cost. It does not nag you to upgrade every time you open the settings.
What makes Ninja Forms stand out is the modular add-on system. Rather than forcing you into a tiered plan where you pay for features you'll never use, you can buy individual add-ons (or bundles) a la carte. Need file uploads? Buy that one add-on. Want conditional logic or multi-page forms? There's an add-on for that too. The plugin also connects with CRMs, email marketing services, payment gateways, and Zapier for automation. The form builder itself is clean and responsive – you can even build or edit forms from your phone.
Ninja Forms is a solid fit for small business owners, educators, healthcare practices, nonprofits, and agencies. A teacher can create self-grading quizzes using the free calculations feature. A clinic can build intake forms and manage HIPAA compliance. An ecommerce site can set up payment forms with Stripe or PayPal. Developers appreciate that the plugin is modular and easy to customize with hooks and filters. It's not the flashiest tool, but it does what form builders need to do – reliably, without locking you into a subscription.
Key features
What makes it stand outWho is Ninja Forms for?
Who benefits most from this toolPricing
Free tier available — start without a credit cardCore
- unlimited sites
- free support
- Unlimited sites
- Free support
- Drag-and-drop builder
- Unlimited forms & submissions
- Submission management
- Email notifications & anti-spam
- 28+ form fields & validation
- Repeater & image select fields
- Advanced calculations
- Form templates
- Success messages
- Submission redirects
- Import/export tools
- GDPR compliance tools
Plus
Everything in Core, plus:
- 3 sites
- priority support
- 3 sites
- Priority support
- 20% off additional add-ons
- Everything in Core, and:
- Advanced Features: Conditional Logic, File Uploads, Multi Step Forms, Layout & Styles
- Payment Gateways: PayPal
- Email Marketing: ActiveCampaign, AWeber, Campaign Monitor, CleverReach, Constant Contact, Kit, EmailOctopus, Emma, Mailchimp, MailPoet
Pro
Everything in Plus, plus:
- 20 sites
- priority support
- 20 sites
- Priority support
- 40% off additional add-ons
- Everything in Plus, and:
- Advanced Features: Advanced Datepicker, Save Progress, User Management
- Payment Gateways: Stripe, Authorize.net, Elavon
- CRMs: HubSpot, Salesforce, Zoho CRM
- Automation: Zapier, Slack, Trello
Elite
- unlimited sites
- priority support
- Unlimited sites
- Priority support
- All add-ons included
- All Advanced Features
- All Payment Gateways
- All Email Marketing tools
- All CRM integrations
- All Automation tools
Trust & presence
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