Recurly
Subscription management platform that automates billing, payments, and retention for recurring revenue businesses.
| What is it | Subscription management platform that automates billing, payments, and retention for recurring revenue businesses. |
|---|---|
| Pricing | Paid — from $249/mo |
| Free tier | No |
| Platform | Web Application |
| API | Yes |
| Works with | Integrately, Make, Workato, Zapier |
| Best for | managing recurring billing and invoicing, reducing involuntary churn with automated dunning |
| Domain registered | 2009 |
Data updated Aug. 1, 2026
What does Recurly do?
Recurly is a subscription management and recurring billing platform designed for high-volume digital commerce. It handles the entire subscription lifecycle — from plan creation and checkout to payment collection, dunning, and revenue recognition. The platform processes over $16 billion in annual transaction volume and supports more than 100 million active subscribers across thousands of businesses like Paramount, Twitch, and NerdWallet.
Recurly stands out with its modular product suite: Subscriptions for core billing, Commerce for Shopify-native subscription management, Engage for in-app retention prompts, and RevRec for automated revenue compliance. The platform includes Recurly Compass, an AI assistant that lets users create plans and generate API snippets using natural language, and surfaces anomalies like fraud or payment declines. Pre-built integrations with CRM, ERP, tax, and payment systems make it easy to plug into existing stacks.
This tool is best for subscription businesses that need to scale — from startups launching their first recurring billing model to enterprises managing millions of subscribers across multiple currencies. Finance teams benefit from automated revenue recognition and real-time reporting, while growth teams use retention tools like cancel flows and win-back offers to reduce churn. It's a practical, enterprise-grade solution for anyone serious about recurring revenue.
Key features
What makes it stand outWho is Recurly for?
Who benefits most from this toolPricing
Starter
- $40,000/month included volume
- 0.9% billing volume fee
- Automated global subscription billing
- Flexible plans and pricing
- Static churn-prevention tools
- 1 Dunning campaign
- 10+ payment methods
- 20+ payment gateways
All-Access
Everything in Starter, plus:
- <1% billing volume rate
- $1,000,000/year billing volume minimum
- AI-Powered agents, analytics, insights
- Intelligent churn-prevention tools
- Multiple dunning campaigns
- Advanced plans, pricing, promotions
- Payments orchestration across multiple gateways
- Custom reporting, additional analytics, and automated exports
- Additional payment methods including ACH, gateways, and communications languages
- Multicurrency
- Single sign-on
- And more!
All-Access for Shopify
- <1% billing volume rate
- Intelligent churn-prevention tools
- Customized bundles
- Subscribe and save
- Prepaid and gift subscriptions
- Hybrid subscription support
- Cancel-save flows and surveys
- Self-serve bulk updater
- Analytics and integrations
- Hosted subscriber portal with passwordless login
- And more!
Engage
- AI powered propensity to churn model
- 1-click billing integration
- Personalized offers
- Cancel save, upsell, cross sell capabilities
- AB testing
- Granular segmentation
- Low code prompt builder
- Advanced analytics
- Robust integrations
RevRec
- Automated contract modifications
- SSP automation
- Rules-driven allocations
- Real-time revenue insights & forecasting
- Automated monthly close
- Unified workbench
- Multi-GAAP compliance
- Immutable audit trail
- Multi-everything support
Trust & presence
Gallery
Click any image to enlargeAlternatives in Subscription Management
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