Tosto
Shorten app store links with device-based routing and Google Analytics tracking
| What is it | Shorten app store links with device-based routing and Google Analytics tracking |
|---|---|
| Pricing | Unknown |
| Platform | iOS |
| Works with | IFTTT |
| Best for | Shortening long app store URLs for social media or ads, Tracking which campaigns drive app installs via Google Analytics |
| Domain registered | 2016 |
Data updated Aug. 1, 2026
What does Tosto do?
Tosto is a free URL shortener built specifically for app store links. Instead of using a generic shortener, you get a readable vanity link like tosto.re/yourapp that automatically sends iOS users to the Apple App Store and Android users to Google Play. It also connects to your Google Analytics account so you can track how many people click your link and where they come from.
Setting up Tosto takes just a few minutes. You enter your app name, the destination URLs for desktop, iOS, and Android, and optionally your Google Analytics tracking ID. No coding or developer help is required — the service handles the device detection and routing on its own. Tosto offers a free account with one app link and unlimited redirects, plus a premium tier for multiple apps and campaign tracking.
This tool is most useful for app developers, marketers, and product managers who want clean, trackable links for their mobile apps. You can use it in social media bios, ad campaigns, email newsletters, or anywhere you share a link to your app. It solves the problem of having to maintain separate links for different platforms and gives you visibility into your traffic sources without extra effort.
Key features
What makes it stand outWho is Tosto for?
Who benefits most from this toolTrust & presence
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