Pictory
AI video generator — turn text, scripts, URLs, or audio into professional videos with automated editing and voiceovers.
| What is it | AI video generator — turn text, scripts, URLs, or audio into professional videos with automated editing and voiceovers. |
|---|---|
| Pricing | Paid — from $23/mo |
| Free tier | Yes |
| Platform | Web Application |
| API | Yes |
| Works with | Make |
| Best for | Turning blog posts into social media videos, Creating training videos from presentations |
| Domain registered | 2019 |
Data updated Aug. 1, 2026
What does Pictory do?
Pictory is an AI-powered video creation platform that transforms various types of content into professional videos. You can start with text scripts, blog posts, PowerPoint presentations, audio files, or even just a URL, and the system automatically generates a complete video with relevant visuals, background music, and voiceovers. The tool handles the entire production process, from selecting appropriate stock footage to timing scenes and adding captions, delivering a polished result in minutes rather than hours.
What sets Pictory apart is its comprehensive approach to automated video production. The platform includes multiple specialized tools like AI Studio for generating images from text prompts, an AI script generator for creating video scripts, and soon-to-launch AI avatars for realistic presenters. The system understands your content's structure and key points, automatically highlighting important moments and creating coherent narratives. You can customize the generated videos using smart templates, adjust visuals, refine text, and apply brand styling elements.
Pictory works particularly well for content creators, marketers, and educators who need to produce video content regularly but lack the time or skills for complex editing. It's ideal for turning existing materials like blog articles into engaging social media clips, converting training presentations into video lessons, or summarizing long recordings into bite-sized highlights. The platform removes technical barriers to video creation, allowing users to focus on their message rather than production details.
Key features
What makes it stand outWho is Pictory for?
Who benefits most from this toolPricing
Free tier available — start without a credit cardStandard
- 30 videos per month
- 10 AI voice overs hours
- 10 video length minutes
- 30 videos per month
- Video length up to 10 mins
- Text to video
- Script to video
- Article to video
- URL to video
- AI voice-overs (10 hours)
- AI video editor
- Auto-captioning
- Auto-summarizing
- Custom branding
- Music library (15k+ tracks)
- Video library (3M+ clips)
- Image library (1M+ images)
- Hootsuite integration
- Upload your own audio/video
Premium
Everything in Standard, plus:
- 3 team seats
- 60 videos per month
- 20 AI voice overs hours
- 20 video length minutes
- 12 premium voice overs hours
- 60 videos per month
- Video length up to 20 mins
- AI voice-overs (20 hours)
- Premium voice-overs (12 hours)
- Video search (Getty Images)
- Hootsuite integration
- Seamless integration with Storyblocks
- Bulk video creation (CSV upload)
- Team seats (3)
Teams
Everything in Premium, plus:
- 10 team seats
- 120 videos per month
- 40 AI voice overs hours
- 30 video length minutes
- 24 premium voice overs hours
- 120 videos per month
- Video length up to 30 mins
- AI voice-overs (40 hours)
- Premium voice-overs (24 hours)
- Team seats (10)
Trust & presence
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