Eyrene

Eyrene is a specialized digital merchandising platform that uses artificial intelligence to transform how retail audits are conducted. The core of the service is its mobile image recognition technology, which allows field staff to simply take photos of store shelves using their smartphones. Eyrene's AI then automatically identifies products, reads price tags (both printed and handwritten), checks promotional materials, and assesses planogram compliance—all in about 1-2 seconds per image, even without an internet connection. This replaces manual data entry and visual inspections with accurate, automated analysis.

What makes Eyrene stand out is its comprehensive approach to retail intelligence. The platform doesn't just recognize images—it calculates key performance indicators like share of shelf, out-of-stock rates, and brand block analysis automatically. The system works on budget-friendly mobile devices and includes a full web portal for managing field operations, plus integrated BI dashboards for data visualization. Eyrene claims impressive accuracy rates of 96% for SKU recognition and 98% for price reading, backed by enterprise-grade security and scalability that handles millions of images monthly.

This tool is particularly valuable for consumer goods companies, retail chains, and merchandising teams who need to monitor product presence across multiple locations. Typical use cases include automating routine shelf audits, providing objective data for field staff compensation, reducing audit time by 40-60% compared to manual methods, and gaining real-time insights into retail execution. Eyrene helps businesses improve shelf presence, reduce out-of-stock situations, and ultimately increase sales through better in-store execution monitoring.