Flookup Data Wrangler

A Google Sheets add-on that cleans, deduplicates, and standardizes messy spreadsheet data using fuzzy matching and AI.

getflookup.com

Verified

Quick facts
What is it	A Google Sheets add-on that cleans, deduplicates, and standardizes messy spreadsheet data using fuzzy matching and AI.
Pricing	Paid — from $15/mo
Free tier	No
Platform	Web Application
Best for	Cleaning customer contact lists by removing duplicates, Merging sales records from different files with inconsistent naming
Domain registered	2019

Data updated Aug. 1, 2026

What does Flookup Data Wrangler do?

Flookup Data Wrangler is a free add-on for Google Sheets designed to tackle the messy, time-consuming work of data cleaning. It helps you find and remove duplicate entries, even when they aren't exact matches, and standardizes inconsistent text across your spreadsheets. The core idea is to automate the manual review process, saving hours of work and reducing errors in lists, contact databases, inventory records, and more.

The tool works by adding new, powerful functions directly into your Google Sheets. You can use it for fuzzy matching, which finds links between records despite typos, abbreviations, or slight variations in wording. Its AI component goes further by identifying semantic and phonetic similarities, catching connections a simple text comparison might miss. A key point is its privacy approach: as a Google-verified add-on, it processes your data on Google's servers without retaining it, which is important for teams handling sensitive information.

This tool is most useful for anyone who regularly works with data in spreadsheets. Data analysts can use it to prepare datasets for reporting. Project managers can clean up task lists or stakeholder information. Small business owners can deduplicate customer lists from different sales channels. It turns a tedious, error-prone chore into a few clicks, making spreadsheet data more reliable and actionable.

Data Management Data Mining For Data Analytics

#ai matching#data cleaning#data standardization#deduplication#fuzzy matching#google sheets#spreadsheet automation

Key features

What makes it stand out

Advanced fuzzy matching to link records with typos and variations

AI-powered semantic and phonetic matching for conceptual similarities

Configurable duplicate removal with similarity thresholds

Custom functions to automate complex data manipulations

Privacy-first design where data never leaves Google's servers

Who is Flookup Data Wrangler for?

Who benefits most from this tool

Cleaning customer contact lists by removing duplicates

Merging sales records from different files with inconsistent naming

Standardizing product or inventory data across spreadsheets

Pricing

Data Edge

$15.0/month

Standardise data for consistency
Fuzzy match and merge records
Remove duplicate rows in bulk
Highlight duplicate rows in bulk
Integrate your workflows with custom functions

Data Core

$35.0/month

Everything in Data Edge, plus:

5,000 AI credits
5000 AI credits for intelligent data cleaning
Schedule and automate cleaning tasks
Priority Support

Trust & presence

Domain Domain registered 2019

Gallery

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Flookup Data Wrangler — pricing page — Pricing page

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