Swoogo

Event management platform for registration, marketing, and attendee engagement across in-person, virtual, and hybrid events.

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swoogo.events

Verified Works with Make · Workato · Zapier ~2.4k monthly visits

Quick facts
What is it	Event management platform for registration, marketing, and attendee engagement across in-person, virtual, and hybrid events.
Pricing	Paid
Free tier	No
Platform	Web Application
Works with	Make, Workato, Zapier
Best for	managing event registration and ticketing, building branded event websites
Domain registered	2022

Data updated Aug. 1, 2026

What does Swoogo do?

Swoogo is an event management platform that handles the full lifecycle of in-person, virtual, and hybrid events. It covers registration, marketing, session management, sponsor coordination, mobile apps, onsite check-in, data insights, and integrations with 30+ tools. The platform aims to reduce administrative busywork so organizers can focus on attendees and the human side of events.

Swoogo stands out with its flexible registration builder — you can create multi-step flows with custom rules, logic, and fields. The marketing module includes automated communications and personalized landing pages. For conferences, it offers a call-for-speakers workflow, speaker management, and sponsor management with 1:1 meeting scheduling. The mobile app keeps attendees informed, and the onsite check-in app speeds up badge printing and session tracking. A dashboard gives cross-event reporting and a global attendee record.

Event planners, marketing teams, and organizations running conferences, trade shows, or corporate events benefit most from Swoogo. It replaces scattered tools like separate registration systems, email services, and spreadsheets into one place. Use cases include managing multi-track conferences, setting up sponsor-exclusive portals, and tracking attendee behavior across events. The platform is straightforward to set up, and the company promotes its support team as a differentiator.

Non-AI Marketing — Other

Key features

What makes it stand out

Customizable registration forms with conditional logic and unlimited fields

Automated email campaigns and personalized communications to boost attendance

Centralized session and speaker proposal management with review workflows

Sponsor management tools for tailored recognition, communications, and 1:1 meetings

Mobile apps for attendees to view schedules, network, and get real-time updates

Who is Swoogo for?

Who benefits most from this tool

managing event registration and ticketing

building branded event websites

tracking attendee data and engagement analytics

Pricing

Professional

$983.33/month billed yearly

One Full User
One Reporting User
Unlimited events
Unlimited registrations
Check-in app
30+ free integrations
One custom domain
Automated workflows

Enterprise

Custom

Everything in Professional, plus:

Advanced personalization
Premium branding suite
Enterprise grade security + compliance
Scalable API access
Enterprise support
Personalized onboarding
99.9% uptime SLA
API-triggered automations
and more!

Trust & presence

Domain Domain registered 2022

Gallery

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