Userflow
AI-powered platform for creating in-app onboarding, surveys, and support experiences without coding.
| What is it | AI-powered platform for creating in-app onboarding, surveys, and support experiences without coding. |
|---|---|
| Pricing | Paid — from $300/mo |
| Free tier | No |
| Platform | Web Application |
| API | Yes |
| Works with | Zapier |
| Best for | creating user onboarding flows, building in-app help centers |
| Domain registered | 2002 |
Data updated Aug. 1, 2026
What does Userflow do?
Userflow is a comprehensive product adoption platform that helps teams create, manage, and optimize in-app experiences without requiring developer resources. At its core, it provides a visual builder for creating product tours, checklists, surveys, announcements, and resource centers that guide users through your application. The platform enables you to design step-by-step onboarding flows, gather feedback through embedded surveys, and provide self-service support through a centralized help center—all while maintaining your product's native look and feel.
What sets Userflow apart is its FlowAI intelligence layer that powers the entire experience. The AI can automatically generate onboarding flows based on industry best practices, translate content for global audiences, rephrase copy for better clarity, and identify where users are getting stuck in your product. The FlowAI Assistant provides instant, contextual help to users directly within your app, reducing support tickets. Teams can launch experiences immediately after signing up, with a visual builder that requires no coding skills.
This tool is particularly valuable for product managers, customer success teams, and growth marketers at SaaS companies who need to improve user activation and retention. Real-world applications include guiding new users through complex features, collecting NPS scores at key moments, announcing product updates contextually, and reducing support burden through in-app assistance. The platform integrates with popular analytics and CRM tools, making it easy to connect user behavior data with the guidance you provide.
Key features
What makes it stand outWho is Userflow for?
Who benefits most from this toolPricing
Startup
- 3,000 monthly active users
- 100 flowai assistant credits
- 3 team members
- Unlimited flows, checklists + announcements
- FlowAI Assistant (100 credits / mo, extendable)
- User-level targeting
- 500 API requests / min
- Basic integrations, including Segment and Zapier
Pro
Everything in Startup, plus:
- 10,000 monthly active users
- 100 flowai assistant credits
- Unlimited team members
- Unlimited surveys
- FlowAI Insights
- Smartflow (powered by FlowAI)
- FlowAI Rephrase & FlowAI Translate
- Company-level targeting
- 1000 API requests / min
- All integrations, including HubSpot & Salesforce
- Custom CSS + fully white-labeled experiences
Enterprise
Everything in Pro, plus:
- custom monthly active users
- custom flowai assistant credits
- Single sign-on (SSO) + advanced permissions
- Concierge support + dedicated CSM
- Custom contract
- Security questionnaire
- Custom limits for MAUs, API rates, and FlowAI Assistant usage
Trust & presence
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