Fello AI
AI-powered marketing engine for real estate professionals that enriches CRM data and automates personalized outreach
| What is it | AI-powered marketing engine for real estate professionals that enriches CRM data and automates personalized outreach |
|---|---|
| Pricing | Paid — from $165/mo |
| Free tier | No |
| Platform | Web Application |
| API | Yes |
| Works with | Zapier |
| Best for | re-engaging dormant real estate leads, automating property-specific marketing campaigns |
| Domain registered | 2020 |
Data updated Aug. 1, 2026
What does Fello AI do?
Fello is an AI platform specifically designed for real estate professionals that transforms existing customer databases into active sales opportunities. It connects to any CRM system, enriches contact data with comprehensive property and behavioral information, and automates personalized marketing campaigns. The tool identifies dormant leads and turns them into viable prospects through data-driven insights.
The platform works by syncing with your CRM, then using AI to fill data gaps with property ownership details, mortgage information, and local market intelligence. It provides pre-built email templates, landing pages, and automated nurture sequences that deliver personalized messages based on property-specific data. Fello's standout feature is its real-time tracking of which contacts are transacting properties, allowing agents to see opportunities they might otherwise miss.
This tool primarily benefits real estate agents, mortgage brokers, and real estate teams looking to maximize their existing contact databases. Typical use cases include re-engaging past clients who might be ready to sell, identifying homeowners with significant equity, tracking competitors' transactions, and automating follow-up sequences for different lead categories. It's particularly valuable for teams managing large databases who want to systematically uncover hidden opportunities.
Key features
What makes it stand outWho is Fello AI for?
Who benefits most from this toolPricing
Starter
- 1 users
- 500 contacts
- 3 landing pages
- 1 smart workflows
- 5 smart automations
- 10x contacts monthly email sends
- 1 segment watch per user
- 50 contact segmentation lists
- 500 Contacts
- 1 User
- AI-Powered Consumer Experience
- Real Estate & Consumer Data
- Data-Driven Intelligence
- Smart Automations
- White-Labeled Branding
- 3 Landing Pages & Forms
- Fello Academy & Community
- 5 automations
- 1 workflow
- Up to 50 lists
- 1 Segment Watch per user
- Contact Activity
- Tags
- Real Estate & Consumer Data
- Data-Driven Intelligence
- AI-Powered Consumer Dashboard
- Property Intelligence
- Generative AI Writing
- AI-Powered Smart Content
Growth
Everything in Starter, plus:
- 3 users
- 3,000 contacts
- 10 landing pages
- 3 smart workflows
- 10 smart automations
- 10x contacts monthly email sends
- 10 lead capture widgets
- 3 segment watch per user
- 100 contact segmentation lists
- Includes All Starter Features
- 3,000 Contacts
- 3 Users
- AI-Powered Lead Score
- AI-Powered Contact-to-Owner Match
- AI-Powered Contact Summary
- 10 Landing Pages & Forms
- 10 Lead Capture Widgets
- Custom Brand Domain
- 10 automations
- 3 workflows
- Up to 100 lists
- 3 Segment Watch per user
- AI-Powered Contact Summary
Scale
Everything in Growth, plus:
- 10 users
- 10,000 contacts
- 100 landing pages
- 25 smart workflows
- 20 smart automations
- 20x contacts monthly email sends
- 100 lead capture widgets
- 10 segment watch per user
- 200 contact segmentation lists
- Includes All Growth Features
- 10,000 Contacts
- 10 Users
- Unlimited Landing Pages & Forms
- Unlimited Lead Capture Widgets
- Smart Workflows
- AI-Powered Contact Summary
- Increased Segments & Email Sends
- Dedicated Success Manager
- 20 automations
- 25 workflows
- Up to 200 lists
- 10 Segment Watch per user
Enterprise
Everything in Scale, plus:
- custom users
- custom contacts
- 100 landing pages
- 50 smart workflows
- 50 smart automations
- 20x contacts monthly email sends
- 100 lead capture widgets
- 10 segment watch per user
- 500 contact segmentation lists
- Includes All Scale Features
- Higher Contact & Seat Limits
- Tailored Onboarding & Setup
- Premium Support & Strategic Guidance
- Increased Segments & Email Sends
- Custom Permissions
- User Emulation
- Multi-Brand Marketing (Add-on)
- 50 automations
- 50 workflows
- Up to 500 lists
- 10 Segment Watch per user
Trust & presence
Gallery
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