Basemark

Basemark provides Rocksolid, a comprehensive software suite designed specifically for creating augmented reality (AR) applications for vehicles. This tool helps automotive manufacturers and developers build AR interfaces that display real-time guidance, alerts, and information directly in the driver's field of view through head-up displays, instrument clusters, and infotainment screens. It addresses the unique challenges of displaying digital content in a moving vehicle environment.

The Rocksolid platform includes a design studio, SDK, and runtimes that work together to create AR overlays that stay anchored to real-world objects even during vehicle motion. It automatically prevents AR content from blocking safety-critical road information and delivers a lag-free experience to avoid motion sickness. The system is lightweight enough to run on various vehicle hardware, from low-end chips to high-performance systems, supporting multiple in-vehicle displays simultaneously.

This tool is primarily for automotive manufacturers, tier-1 suppliers, and AR developers working on vehicle interfaces. Real-world applications include navigation guidance that appears to be projected onto the road, safety alerts that highlight potential hazards, and informational displays that help drivers understand vehicle functions without taking their eyes off the road. Companies like BMW and Lamborghini have used Basemark's technology in production vehicles.