20paths
AI-powered tool to create interactive product demos with annotations, translations, and analytics in minutes.
| What is it | AI-powered tool to create interactive product demos with annotations, translations, and analytics in minutes. |
|---|---|
| Pricing | Freemium — from $15/mo |
| Free tier | Yes |
| Platform | Web Application |
| Best for | creating sales demo leave-behinds, onboarding new customers |
| Domain registered | 2011 |
Data updated Jan. 27, 2026
What does 20paths do?
20paths is a web-based tool that helps businesses create interactive product demonstrations quickly and easily. It allows you to capture your product's interface by clicking through it, and then automatically generates a demo complete with annotations and highlights. You can then customize these demos by adding chapters, call-to-action buttons, and even personalize them for individual users with dynamic variables like company names. The finished demos can be shared as links, embedded on websites, or included in email campaigns and help centers.
What makes 20paths stand out is its integrated AI assistant. This AI automatically generates descriptive text annotations for your demo steps and can translate the entire demo into over 12 languages, which is a huge time-saver for global teams. The platform also offers robust customization options, including custom branding, the ability to blur sensitive information, and zoom/pan features to direct viewer attention. You get detailed analytics that show how viewers are engaging with your demos, providing insights into what's working and what might need improvement.
This tool is particularly valuable for sales teams looking to accelerate their cycles with effective leave-behind materials, growth marketers aiming to convert more website visitors, and customer success managers focused on improving product adoption. It's ideal for SaaS companies and any business with a digital product that needs to be demonstrated clearly and compellingly to prospects and customers. The ability to create a professional, interactive demo without needing video editing skills or a production team is its core strength.
Key features
What makes it stand outWho is 20paths for?
Who benefits most from this toolPricing
Free tier available — start without a credit cardSolo
- 1 users
- 1 helpcenters
- 2 public demos
- 2 public guides
- Upto 2 publically shared Demos
- Upto 2 publically shared Guides
- 1 shareable Helpcenter
- 1 user
- Editor access
Pro
Everything in Solo, plus:
- Unlimited Demos
- Unlimited Guides
- Unlimited shareable Helpcenter
- Custom domain for Helpcenter
- 1 user
- Watermark-free Demos & Guides
- Privacy control
- Custom call-to-action
Team
Everything in Pro, plus:
- 10 min users
- Team management
- Custom Branding
- Priority Support
- Collaborate on Demos & Guides
Trust & presence
Gallery
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