Usermaven
Privacy-focused web analytics platform with built-in attribution tracking for marketers and SaaS businesses.
| What is it | Privacy-focused web analytics platform with built-in attribution tracking for marketers and SaaS businesses. |
|---|---|
| Pricing | Freemium — from $29/mo |
| Free tier | Yes |
| Platform | Web Application |
| API | Yes |
| Best for | tracking marketing campaign performance, measuring SaaS conversion metrics |
| Domain registered | 2020 |
Data updated Aug. 1, 2026
What does Usermaven do?
Usermaven is a web analytics and attribution platform designed specifically for marketers and SaaS businesses. It provides detailed insights into how visitors find and interact with your website, tracking the entire customer journey from first touch to conversion. The platform automatically attributes conversions to specific marketing channels and campaigns without requiring complex setup.
The tool stands out for its privacy-focused approach, using cookieless tracking that complies with regulations like GDPR. It offers unified customer journey tracking that connects user behavior across multiple sessions, providing revenue reporting, conversion funnel analysis, and detailed metrics about which marketing efforts drive the best results. The dashboard presents real-time data about user behavior, acquisition channels, and campaign performance.
Marketing teams and SaaS companies benefit most from Usermaven, particularly those who need to understand which channels drive conversions and revenue. It's useful for measuring ROI on advertising spend, optimizing marketing strategies based on actual performance data, and tracking the complete customer lifecycle from initial visit to subscription or purchase.
Key features
What makes it stand outWho is Usermaven for?
Who benefits most from this toolPricing
Free tier available — start without a credit cardFree
- 5,000 monthly events
- 5,000 monthly events
- Unlimited websites
- Basic analytics
- 30-day data retention
Starter
Everything in Free, plus:
- 50,000 monthly events
- 50,000 monthly events
- All Free features
- Custom events
- Funnels
- 90-day data retention
Growth
Everything in Starter, plus:
- 200,000 monthly events
- 200,000 monthly events
- All Starter features
- Revenue tracking
- Custom dashboards
- 1-year data retention
Business
Everything in Growth, plus:
- 1,000,000 monthly events
- 1,000,000 monthly events
- All Growth features
- Advanced segmentation
- Priority support
- Unlimited data retention
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