Lytics Customer Data Platform (CDP)

Customer data platform that unifies user data to deliver real-time personalization across websites and marketing channels.

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lytics.com

Verified API available Free tier ~2.6k monthly visits

Quick facts
What is it	Customer data platform that unifies user data to deliver real-time personalization across websites and marketing channels.
Pricing	Freemium — from $500/mo
Free tier	Yes
Platform	Web Application
API	Yes
Best for	cart abandonment campaigns, personalized content recommendations
Domain registered	2000

Data updated Aug. 1, 2026

What does Lytics Customer Data Platform (CDP) do?

Lytics is a customer data platform (CDP) that collects and unifies customer data from various sources to create detailed user profiles. It helps businesses deliver personalized content, product recommendations, and targeted messaging in real-time across their website, email campaigns, and advertising channels. The platform integrates with existing tech stacks to make customer data actionable without requiring massive infrastructure changes.

The platform stands out with its composable architecture that works with your existing data infrastructure rather than replacing it. It offers a free Personalization Engine for real-time website personalization, plus enterprise-grade features for segmentation, analytics, and omnichannel campaign execution. Lytics connects with popular tools like WordPress, Shopify, Salesforce, Mailchimp, and various ad platforms to activate customer data wherever you need it.

Marketing teams, e-commerce businesses, and content publishers benefit most from Lytics. Use cases include cart abandonment campaigns, personalized content recommendations, loyalty program enrichment, customer retention efforts, and cross-channel marketing automation. It's particularly valuable for companies looking to improve customer engagement without overhauling their entire tech stack.

AI Marketing Customer Engagement Lead Generation

#customer data platform#customer segmentation#data unification#ecommerce#marketing automation#personalization#real-time analytics

Key features

What makes it stand out

Real-time personalization engine for immediate website customization

Composable CDP architecture integrates with existing data infrastructure

Unified customer profiles from multiple data sources

Omnichannel campaign execution across web, email, and ads

Free tier for basic personalization with easy CMS integration

Who is Lytics Customer Data Platform (CDP) for?

Who benefits most from this tool

cart abandonment campaigns

personalized content recommendations

cross-channel marketing automation

Pricing

Free tier available — start without a credit card

Developer

Free

2,000,000 credits
10 domains
6 data retention months
Basic Support
Import via CSV
Import via Reverse ETL
Personalization SDK
Ad Network Sync (Google + Meta)
Unlimited App Users
Web-only Identity Stitching
Web-only Identity Graph
Basic CSV Upload/Export
Web-only Sync to Ad Networks
Pre-built Segments
Testing & Experimentation
Reporting
Content/Product Recommendations
Reverse ETL (Cloud Connect)
Sync to Warehouse
Webhooks
Automated Support

Growth

$500.0/month

Everything in Developer, plus:

5,000,000 credits
unlimited domains
12 data retention months
500 additional credits price
10,000,000 additional credits amount
Standard Support
Server-side connectors
Extended data retention
Custom schema & Copilot
Custom segmentation
Custom lookalike modeling
Unlimited domains
Region Control
SOC2
2FA
Role Based Access Control
Schema Copilot
Webhook Copilot
Pre-built Lookalike Models

Enterprise

Custom

Everything in Growth, plus:

unlimited domains
2 data retention years
Dedicated Support
Daily data sync
Multi-year Retention
Region Control
SSO
Enterprise Access/Security
Data Replay
Multi Account
SLA

Trust & presence

Domain Domain registered 2000

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Lytics Customer Data Platform (CDP) — pricing page — Pricing page

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